top of page
The Killer Brand Vault
Welcome to the Brand Vault, where each project holds a story of creativity, strategy, and transformation. Inside, you’ll find a curated selection of brands I've had the pleasure of building from the ground up. Every project showcases not only the final designs but also the thought process, strategy, and passion that went into crafting each unique identity. Click on any project to dive deeper into the creative journey and discover how I help brands come to life.
Sam And Juicy
Sam and Julia are a wife duo with a shared passion for food, travel, and creating joyful experiences. What began as a personal adventure—exploring local eateries and uncovering hidden gems—quickly transformed into an online space that celebrates the beauty of food and the thrill of discovery. Through their content, they invite followers to join them on a vibrant journey filled with flavor, laughter, and love.
“Juicy” began as an affectionate nickname for Julia, who’s always diving into bold, flavorful dishes and bringing extra zest to every experience. Together, Sam’s grounded approach and Julia’s playful spirit capture the perfect blend of flavors, making their content relatable and unique.
Based in Orlando, Sam and Julia offer a mix of hometown charm and wanderlust, uncovering the best of both worlds—from cozy neighborhood spots to global culinary adventures. Their content spans everything from street food and casual bites to fine dining, guided by their belief that every meal, no matter how simple or extravagant, tells a story worth savoring.
Beyond food, Sam and Julia share candid glimpses into their life as a couple, creating a welcoming space where followers feel like part of the family. With warmth and humor, they proudly represent the LGBTQ+ community, fostering connection and inclusivity. Their goal is simple: inspire others to savor life’s moments, try new flavors, and always leave room for dessert.
Through honest reviews, behind-the-scenes stories, and travel inspiration, Sam and Julia have built a platform that connects food lovers, explorers, and anyone seeking joy in the everyday. With the motto “Pretty Drinks, Big Bites, and Fab Fits,” they celebrate the intersection of food, fashion, and fun. For them, life is an adventure best shared, and every bite is an invitation to enjoy the journey.
“Juicy” began as an affectionate nickname for Julia, who’s always diving into bold, flavorful dishes and bringing extra zest to every experience. Together, Sam’s grounded approach and Julia’s playful spirit capture the perfect blend of flavors, making their content relatable and unique.
Based in Orlando, Sam and Julia offer a mix of hometown charm and wanderlust, uncovering the best of both worlds—from cozy neighborhood spots to global culinary adventures. Their content spans everything from street food and casual bites to fine dining, guided by their belief that every meal, no matter how simple or extravagant, tells a story worth savoring.
Beyond food, Sam and Julia share candid glimpses into their life as a couple, creating a welcoming space where followers feel like part of the family. With warmth and humor, they proudly represent the LGBTQ+ community, fostering connection and inclusivity. Their goal is simple: inspire others to savor life’s moments, try new flavors, and always leave room for dessert.
Through honest reviews, behind-the-scenes stories, and travel inspiration, Sam and Julia have built a platform that connects food lovers, explorers, and anyone seeking joy in the everyday. With the motto “Pretty Drinks, Big Bites, and Fab Fits,” they celebrate the intersection of food, fashion, and fun. For them, life is an adventure best shared, and every bite is an invitation to enjoy the journey.
MuseFrame Studios
MuseFrame Studios was founded to bring depth and emotion back into branding. In an industry where many brands are visually appealing but emotionally flat, founder Sarah saw an opportunity to create something more meaningful. Drawing inspiration from Calliope, the Greek muse of epic poetry and eloquence, MuseFrame Studios was built on the belief that great design should tell a story—one that resonates deeply and creates lasting connections.
Just as Calliope inspired epic narratives that moved and captivated audiences, MuseFrame Studios combines the art of storytelling with visual precision. With a background in psychology and design, Sarah developed a process that blends in-depth brand discovery with thoughtful creativity, ensuring every visual element connects to the heart of the audience.
At MuseFrame, design is more than aesthetics—it's about crafting a brand’s story in a way that strikes both visually and emotionally. By tapping into the wisdom and creative power of the muse, MuseFrame transforms brands into experiences that not only captivate but leave a profound impact. Every project is guided by thoughtful collaboration, ensuring the final result not only reflects a brand’s identity but also forges a genuine connection with its audience.
Sarah’s passion for design and her deep understanding of human emotion drive every decision, making each brand a memorable experience.Through empathy, precision, and creativity, MuseFrame Studios transforms brands into more than just visual identities—they become emotionally resonant stories that leave a lasting impact.
Just as Calliope inspired epic narratives that moved and captivated audiences, MuseFrame Studios combines the art of storytelling with visual precision. With a background in psychology and design, Sarah developed a process that blends in-depth brand discovery with thoughtful creativity, ensuring every visual element connects to the heart of the audience.
At MuseFrame, design is more than aesthetics—it's about crafting a brand’s story in a way that strikes both visually and emotionally. By tapping into the wisdom and creative power of the muse, MuseFrame transforms brands into experiences that not only captivate but leave a profound impact. Every project is guided by thoughtful collaboration, ensuring the final result not only reflects a brand’s identity but also forges a genuine connection with its audience.
Sarah’s passion for design and her deep understanding of human emotion drive every decision, making each brand a memorable experience.Through empathy, precision, and creativity, MuseFrame Studios transforms brands into more than just visual identities—they become emotionally resonant stories that leave a lasting impact.
Ember & Hearth Candles
After years of searching for candles that truly captured the essence of a cozy, minimalist space, our founder, Mark, decided to take matters into his own hands. With a passion for craftsmanship, a deep love for nature, and a commitment to eco-friendly living, he began creating hand-poured candles that did more than just scent a room—they crafted an experience.
Mark believed that every candle should evoke a sense of warmth and tranquility, a flicker of light that turns any space into a sanctuary. What started as a personal journey to create the perfect candle soon grew into Ember & Hearth, a company dedicated to transforming homes into havens of calm through carefully curated, nature-inspired scents.
Each candle is crafted with care, using sustainable, high-quality materials to reflect our deep respect for the environment. From the warm, welcoming glow to the soothing aromas, our candles are designed to be more than just a product—they’re an invitation to relax, breathe, and embrace the present moment.
Rooted in the belief that luxury can be both sustainable and personal, Ember & Hearth strives to make every flicker a reminder of the simple joys found in the comfort of home. Today, we continue to honor that mission, creating candles that are as thoughtful as they are beautiful, with scents that feel like home.
Mark believed that every candle should evoke a sense of warmth and tranquility, a flicker of light that turns any space into a sanctuary. What started as a personal journey to create the perfect candle soon grew into Ember & Hearth, a company dedicated to transforming homes into havens of calm through carefully curated, nature-inspired scents.
Each candle is crafted with care, using sustainable, high-quality materials to reflect our deep respect for the environment. From the warm, welcoming glow to the soothing aromas, our candles are designed to be more than just a product—they’re an invitation to relax, breathe, and embrace the present moment.
Rooted in the belief that luxury can be both sustainable and personal, Ember & Hearth strives to make every flicker a reminder of the simple joys found in the comfort of home. Today, we continue to honor that mission, creating candles that are as thoughtful as they are beautiful, with scents that feel like home.
Stellar Reads Co.
Stellar Reads Co. is a monthly book subscription service that acts as Your Cosmic Guide to Curated Books. Founded by a busy professional with a love for literature and the stars, Stellar Reads Co. tailors each reading experience to your astrological sign, pairing you with books that reflect your unique traits and tastes.
Each delivery is an adventure, symbolized by the brand’s signature rocket ship launching from an open book—a cosmic journey that transports you into your next great read. The brand captures the mystery of deep space and the thrill of exploration, making every book box a launchpad for literary discovery.
Each delivery is an adventure, symbolized by the brand’s signature rocket ship launching from an open book—a cosmic journey that transports you into your next great read. The brand captures the mystery of deep space and the thrill of exploration, making every book box a launchpad for literary discovery.
Harvest & Herb
The origins of Harvest & Herb are rooted in a shared hunger for something more—a desire to break free from the ordinary and challenge the norms of the culinary world. We are a band of culinary rebels and passionate explorers who believe that food is more than just sustenance; it's an experience, a journey, and a revolution.
We set out to create something that defies expectations, blending the best of farm-to-table dining with the untapped potential of hemp, daring to go where others haven’t. Our purpose is simple yet audacious: to tear down the walls between gourmet dining and the natural, holistic benefits of hemp. We are here to transform how people think about food, to offer a space where flavor meets freedom, and every meal is an adventure.
At Harvest & Herb, we invite our guests to step into the unknown, to savor the unexpected, and to explore a new frontier of taste and wellness. This isn't just about dining; it's about discovery, connection, and pushing the boundaries of what’s possible.
We set out to create something that defies expectations, blending the best of farm-to-table dining with the untapped potential of hemp, daring to go where others haven’t. Our purpose is simple yet audacious: to tear down the walls between gourmet dining and the natural, holistic benefits of hemp. We are here to transform how people think about food, to offer a space where flavor meets freedom, and every meal is an adventure.
At Harvest & Herb, we invite our guests to step into the unknown, to savor the unexpected, and to explore a new frontier of taste and wellness. This isn't just about dining; it's about discovery, connection, and pushing the boundaries of what’s possible.
High Tide Society
When designing the brand for High Tide Society, I drew inspiration from the luxurious hotels that line Florida's coastal beaches. For the color palette, I chose rich teals, creams, and oranges, reminiscent of the beach’s natural beauty. The logo features a customized serif font that subtly evokes the fluidity of waves and movement. I kept the brand’s pattern refined yet elegant, with a repeating shell motif that adds a timeless, coastal touch. This versatile pattern not only works beautifully as a backdrop but could also be translated into swimwear that High Tide Society members can enjoy.
Sizzle & Savour
Designing the brand identity for Sizzle & Savour was about blending sophistication with the playful charm of its unique card game theme. I used a rich color palette of dark reds, pinks, cream, and dark brownish red to convey an elegant, upscale feel. Each shade was carefully chosen to symbolize the different levels of steak temperatures—rare, medium, and well-done—with the cream providing a striking contrast to highlight the richness of those colors.
To deepen the brand's connection to its theme, I created custom assets inspired by the typography, transforming the symbols of card suits (hearts, clubs, spades, diamonds) into elegant design elements that seamlessly integrated into the visual identity. For the logo mark, I intertwined two "S" with an ampersand, giving it a clean, simplified look that remains easily recognizable. The logo is grounded in a serif font, evoking a sense of tradition, class, and timelessness.
Every design element was crafted to ensure that Sizzle & Savour stands out as a sophisticated, memorable dining experience, reflecting the high quality of the food and the atmosphere of the restaurant.
To deepen the brand's connection to its theme, I created custom assets inspired by the typography, transforming the symbols of card suits (hearts, clubs, spades, diamonds) into elegant design elements that seamlessly integrated into the visual identity. For the logo mark, I intertwined two "S" with an ampersand, giving it a clean, simplified look that remains easily recognizable. The logo is grounded in a serif font, evoking a sense of tradition, class, and timelessness.
Every design element was crafted to ensure that Sizzle & Savour stands out as a sophisticated, memorable dining experience, reflecting the high quality of the food and the atmosphere of the restaurant.
Nourish & Nurture
As the brand designer for Nourish & Nurture, I was inspired to create a visual identity that balances convenience with warmth and care. Using a palette of greens, cream, and orange, I aimed to give the brand a natural, clean look while evoking the freshness of wholesome, home-cooked meals. I also incorporated a traditional tile pattern reminiscent of those found in your grandma's kitchen, adding a nostalgic touch that conveys trust, comfort, and the essence of good home cooking. The result is a brand that feels approachable, nurturing, and rooted in authenticity.
Wax & Wane Apiary
As the designer behind Wax & Wane Apiary, I wanted to create a brand identity that felt fresh and unique, avoiding the obvious choice of a bee as the primary logo. Instead, I had fun with the concept and introduced a bear wearing sunglasses into the logo and logo mark. This playful element adds a touch of personality and charm to the brand, setting it apart in the market. To complement this, I designed a custom honeycomb pattern that includes not only the bee but also the bear, a hive, a flower, and the ampersand from the logo. This pattern is one of my favorites, and it serves as a versatile element perfect for packaging or as a background.
The color palette for Wax & Wane Apiary is thoughtfully crafted to evoke warmth and natural beauty. The primary colors of honey gold, rustic brown, and salmon pink reflect the essence of the brand, while the secondary colors of forest green, dark brown, and light pink add depth and balance. This combination creates a cohesive and inviting look that captures the harmony and balance of nature that the brand stands for.
The color palette for Wax & Wane Apiary is thoughtfully crafted to evoke warmth and natural beauty. The primary colors of honey gold, rustic brown, and salmon pink reflect the essence of the brand, while the secondary colors of forest green, dark brown, and light pink add depth and balance. This combination creates a cohesive and inviting look that captures the harmony and balance of nature that the brand stands for.
Follow aong
bottom of page